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Life insurance provides essential financial protection for your loved ones. It is a legally binding contract between you and an insurance company. In exchange for premium payments, your beneficiaries receive a death benefit if you pass away while the policy is active. Whether you choose Term Life or Whole Life Insurance, this coverage offers peace of mind and long-term security.
Learn more in our Guide to Life Insurance.

If anyone depends on you financially, life insurance is a smart decision. Whole Life Insurance or Term Life Insurance can help ensure your family has the resources to cover living expenses, debts, and future goals in the event of your passing. It's a crucial tool for long-term financial planning.

The right policy depends on your needs. Whole Life Insurance offers lifetime coverage, guaranteed death benefit, and builds cash value over time. If you prefer short-term, more affordable protection, Term Life Insurance may be suitable. Speak with our team to explore the best option for your goals.

Employer-provided life insurance often offers limited coverage and only lasts while you’re employed. Purchasing your own policy, like Whole Life Insurance, ensures long-term financial protection and full control over your death benefit.

The coverage amount is the amount your life insurance policy pays to your beneficiaries upon your passing. It’s the foundation of your policy. Whether you're choosing Term Life or Whole Life Insurance, selecting the right coverage ensures your loved ones have financial support when they need it most.

Most financial experts suggest having life insurance coverage equal to 5 to 10 times your annual income. Whole Life Insurance can help you meet this goal while also building long-term cash value for added financial flexibility.

Life insurance typically provides coverage for most causes of death, including:
  • Accidents: Car accidents, injuries, and unexpected events.
  • Illnesses: Conditions like cancer, heart disease, or other health issues.
  • Pandemics: Most life insurance, including Whole Life Insurance, provides protection in the event of death caused by a pandemic.

While life insurance offers broad coverage, exclusions may apply. Common situations not covered include:
  • Suicide within the first two years (varies by state).
  • False information provided during the application process.
  • Insurance fraud.
  • Carrier-specific exclusions, which may be addressed with policy riders.
Always review your policy details to fully understand what's covered and what's not.

The sooner, the better. Life insurance is more affordable when you’re young and healthy. Major life events, such as starting a family, buying a home, or launching a business, are perfect times to secure a Whole Life Insurance policy that provides lifelong coverage and builds cash value.

A beneficiary is the person or entity you designate to receive the death benefit from your life insurance policy. You can name individuals, multiple people, or organizations. With Whole Life Insurance, your chosen beneficiaries receive a guaranteed payout when you pass away.

The death benefit is the guaranteed payout your beneficiaries receive when you pass away, provided your policy is active. With Whole Life Insurance, the death benefit never decreases, offering financial peace of mind for your loved ones.

Many people maintain life insurance until major financial responsibilities, like a mortgage or supporting dependents, are met. Whole Life Insurance offers permanent coverage and builds cash value, ensuring protection for your entire life, no matter when you pass away.

Life insurance costs vary based on your age, health, and chosen coverage amount. Whole Life Insurance generally has higher premiums than Term Life but provides lifelong protection, guaranteed death benefits, and builds valuable cash value. Request a personalized quote to find a plan that fits your budget.

Compare Products

There are many different types of life insurance to choose from. The most common types consumers purchase are Term Life Insurance, Permanent Life Insurance, or a Combination Policy. What you purchase ultimately depends on your needs and a variety of factors, including how long you need coverage for, how much you want to pay, and whether you’re looking to build cash value over time.

Term Life Insurance is a type of life insurance policy that provides coverage for a specific period of time, or "term." If the policyholder dies during the term, the policy pays out a death benefit to the beneficiary. If the policyholder does not die during the term, the policy does not pay out and the coverage ends on the expiry date.
Term Life Insurance is typically less expensive than Permanent Life Insurance, however, it does not build cash value or offer tax-advantaged savings like certain types of Permanent Life Insurance.
Visit our Term Life product page to learn more.

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